Digital marketing agency in Toronto

Executed in-house: the five search and AI disciplines, Google Ads, Meta, remarketing, day-to-day social management, and email and lifecycle campaigns. Executed means our team logs in and does the work, and the person doing it sits in the same weekly call as the person who owns your organic.

Coordinated but not executed: digital PR, video and YouTube production, community management, formal CRO testing programmes, and reputation and review operations. We write the strategy, brief the specialist and hold the timeline. We do not claim the hands-on delivery, because we would be claiming a capability we have not built.

Not offered at all: website design, website development, WordPress work and platform migrations. If your site needs rebuilding before any of this pays off, we will say so in the audit and you should hire a developer, not us.

The argument for consolidating is not a discount. It is that channel decisions stop being made in isolation. Paid stops bidding on head terms you rank first for. Social and email inherit the entity and messaging work rather than inventing their own. The prompt panel that tracks whether AI engines name you feeds the content plan instead of sitting in a separate deck nobody opens.

The argument against is real too, and worth hearing before you sign anything. A specialist paid shop spending eight hours a day inside Google Ads will beat a generalist on pure account management. If paid search is 80% of your acquisition and you have the volume to justify a dedicated agency for it, hire one. Consolidation wins when no single channel dominates and the coordination cost is where your money is actually leaking.

Four case studies, all with the client's own Search Console figures and the source period stated. Osoba Renos, a GTA renovation contractor: clicks up 56.1% on the most recent three months against the prior three, brand queries at position 1, four non-branded service and near-me queries on page one. Valve Appliance Repair: impressions up 631% and clicks up 331% in seven weeks, at an average position still in the high twenties and a low click-through rate, which is a young site surfacing broadly and converting almost none of it. We publish that one because week seven looks like week seven.

Every one of those four is a search and AI engagement. Paid, social and lifecycle run for current clients across the retainer, but nothing from those channels is published or client-verified yet, so there is no multi-channel case study on this site and we are not going to describe one until there is.

If a proven full-funnel track record is your deciding criterion, that is a fair reason to pick somebody else, and you should ask every agency on your list for it rather than taking ours on trust.

Most begin with the $2,000 full website and marketing audit: every template reviewed rather than a sample, channel strategy, a prioritised backlog with effort estimates and owners, a 90-day plan, a 12-month roadmap and a measurement plan. Three business days from the day access lands.

It is deliberately never bundled with the implementation. An agency that has already sold you twelve months of remediation has a reason to find remediation-shaped problems, and the only way to remove that incentive is to price the diagnosis separately. Take the document elsewhere if you want to. If you do start a retainer within 60 days, the fee comes off month one.

There is also a $299 CAD a month self-serve tier that reports on visibility without any execution work, for teams that want the scoreboard and already have the hands.